ATTENTIONCREATIVE

INDUSTRIES · TECHNOLOGY

Complex technology,
made obvious.

Launch films, explainers, brand strategy and websites for technology companies and startups. We take a product most people can't picture and make it clear to a buyer, a board and an investor in under a minute.

01 · The work

Hard products, sixty seconds.

Utility-pole inspection, augmented reality for field crews, industrial cybersecurity, grid data and drone tools for lineworkers. Each launch film had one job: make an unfamiliar product make sense fast. Several were built in our AI pipeline with no shoot day at all.

Linebird · drone tools for lineworkers
PoleCheck · utility pole inspection
Solitude Labs · cybersecurity
PingThings · grid data platform
Arsoft · augmented reality for field crews
02 · What we do

Everything a launch needs.

Film

Launch films

A :30 to :90 film that says what the product does and why it matters, for the website, the pitch deck and the trade-show floor.

VFX

Explainers that show the invisible

Data moving, sensors working, the inside of a pole or a network, built in our AI video pipeline and checked by your engineers.

Brand

Positioning and messaging

The one sentence your sales team, investors and website all use. See brand strategy.

Web

Websites that sell the product

Fast, modern sites with the film, the proof and a clear next step for buyers. See web design.

Investors

Demo-day and investor video

Short films and sizzles that land the story in a room full of people seeing ten other pitches.

Social

Launch and LinkedIn content

Cutdowns and posts for the channels your buyers actually use. See social media management.

03 · How we work

Engineer-accurate, buyer-clear.

Learn the product

We talk to the people who built it until we can explain it ourselves, without the jargon.

Find the one sentence

What it does, who it's for and why now, in words a buyer would repeat.

Show what can't be filmed

AI and VFX for the invisible parts, reviewed against your hardware and data so it's right.

Cut for every stage

Website, pitch deck, trade show, sales follow-up and social, all from one production.

04 · Read more

Related.

Questions

What people ask us.

Can you show a product that's mostly software or invisible?

Yes. Sensors, signals, data and the inside of things are where our AI and VFX pipeline earns its keep. We show what a camera can't, accurately, so engineers sign off on it too.

Do we need a shoot day?

Not always. Several of the films on this page were made with no shoot day at all, built from a company's own footage, product references and our AI pipeline.

Do you work with early-stage startups?

Often. We've made launch films, brand strategy and websites for startups heading into pilots, fundraising and their first big customers.

Can you build the website and brand too?

Yes. Positioning, messaging, the website and the launch film can all come from one team, so the story is the same everywhere a buyer looks.

Have a product people
don't get yet?

Start a project

978-561-6868 · hello@attentioncreative.com · Boston · West Palm Beach