CAPABILITIES · 02 · ADVERTISING CAMPAIGNS
One idea, built to run
everywhere.
Campaign concepts, copy and art direction for broadcast, print, out-of-home, stadium and arena, social and digital. We make the idea and every placement it runs in.
Running this season.
Every place your audience looks.
:15, :30 and :60 spots
Written, directed and finished in-house. See video production.
Newspaper and magazine
Full pages, half pages and inserts, with a campaign system that rotates the headline every week without losing recognition.
Sponsorship packages
LED ribbons, videoboard spots, dasher boards and signage, built to be read in a second from the seats.
Paid social and display
Instagram, Facebook, display, newsletter and campus screens, in every size the placement needs.
Billboards and transit
Short copy, big type and one idea, for people who are moving.
From brief to live placement.
Brief
The goal, the audience, the budget and the placements, on one page.
Concepts in context
Two or three directions, each shown in the real placements.
Build the system
Every size, every rotation, every format, built from one design system.
Traffic and deliver
Files named, checked and delivered to each partner's specs and deadlines.
What people ask us.
Do you buy media too?
We plan the channel mix and build the creative to every placement's specs, and we work directly with publishers, athletics departments and media partners on delivery. For large buys we partner with your media agency or recommend one.
How many concepts will we see?
Usually two or three distinct directions, each shown in real placements so you can judge them the way your audience will see them.
Can you deliver to publisher and venue specs?
Yes. Print is built CMYK to trim and bleed, digital to each network's sizes, and stadium boards to the venue's exact pixel dimensions, including extra-wide LED ribbons.
Have a launch, a season
or a sponsorship coming?
Start a project
978-561-6868 · hello@attentioncreative.com · Boston · West Palm Beach